TUM BLE

Client Tumble Tech
Role Motion / 3D
Year 2022

THE CHALLENGE

Tumble, a sustainable smart-fabric startup, needed a brand motion language that felt soft, airy, and hyper-realistic to convey the gentleness of their technology.

We created a series of high-fidelity cloth simulations using Houdini and Redshift. The physics-based animations visualize airflow, thread density, and fabric restoration in a way that feels satisfying and tactile.

These assets were deployed across social campaigns and the primary web experience, establishing a visual identity that sits comfortably between tech and lifestyle.

Detail Shot 1
Detail Shot 2

Cloth Simulation

Wide Shot

SOCIAL CAMPAIGN

Vertical Motion
Mobile UI 1
Mobile UI 2

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